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Students, Alumni & Faculty at the Spring 2010 Reception |
Auburn University’s Business Engineering Technology (B-E-T) Program is a rare and unique program in the USA.
This minor is designed to enhance all majors offered in the Colleges of business and engineering at AU. A typical BET class may have up to 15 different majors.
B-E-T minor would increase the range of job opportunties of the graduate--a major asset in the tight job market.
In the job market, this minor is designed to add significant value to the business or engineering degree--it may land the graduate a more desirable job sooner, a better paying job, or a job in technology-intensive companies with better salaries. The BET experience also gives the graduate the skills to start his/her own business in the future based on a new product.
All seven courses (16 total credits) in the program are taken by business and engineering students jointly while working together in teams. They get a thorough overview of all aspects of a business through hands-on experience in developing a new product as well as a business plan for a new business startup. This is an experience even MBA programs do not offer routinely.
The B-E-T program imparts the following skills in:
B-E-T is a two-year minor offered to selected students in the College of Business and the Samuel Ginn College of Engineering. Students admitted to the program are competitively selected for their academic achievements. B-E-T courses are designed with industry in mind, preparing students to work in technology-intensive firms by training them in business skills necessary for developing business plans, including market research, marketing, accounting and production management; as well as technical skills such as intellectual property evaluation, patent search, and engineering analysis of products and components. Courses are team taught by senior engineering and business professors.
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Students, Alumni & Faculty at the Spring 2008 Reception |


I participated in the BET program during my freshman year at Auburn…I have always regarded the Introduction to BET class as my most useful class here at Auburn.
-Hayden Hill, November 2012
"Wannabe entrepreneurs take note: simply sitting and thinking about the perfect business plan won't get you anywhere! In the first BET class, students spent just 12-weeks drafting, designing, researching and testing the early stages of a technology-based business -- while going to school full-time -- and many of them now have viable business plans in their hands.”
-Meredith Singer, technology entrepreneur, Auburn, AL, December 2012